DEPARTMENT OF THE NAVY
OFFICE OF THE CHIEF OF NAVAL OPERATIONS
2000 NAVY PENTAGON
WASHINGTON DC 20350-2000
OPNAVINST 5726.8C
N09C
16 Dec 2019
OPNAV INSTRUCTION 5726.8C
From: Chief of Naval Operations
Subj: OUTREACH: AMERICA'S NAVY
Ref: (a) DoD Instruction 5410.19 of 13 November 2001
(b) SECNAVINST 5720.44C
(c) OPNAVINST 5720.2N
(d) CNATRAINST 5452.23G
1. Purpose
a. To establish policy and assign responsibilities for the Navy's Community Outreach Plan,
hereafter referred to as "Outreach: America's Navy." "Outreach: America's Navy" will enhance
public awareness of the Navy’s missions, personnel, and recruiting in a coordinated, targeted
manner with special emphasis on non-fleet concentration areas. These efforts will be measurable
to ensure the most effective use of the Navy’s resources.
b. This revision provides updated direction to Commander, U.S. Fleet Forces Command
(COMUSFLTFORCOM) and Commander, U.S. Pacific Fleet (COMPACFLT) regarding the
execution of the Navy’s “Leaders to Sea” underway embark programs, and funding and
implementation of a legacy flight program for public airshows and open house events. This
instruction is a complete revision and should be reviewed in its entirety.
2. Cancellation. OPNAVINST 5726.8B.
3. Background. Per references (a) through (d), educating the American public about the
capability, importance, and value of today's Navy is an essential responsibility of those who
serve. Because naval forces and personnel are based primarily on the coasts, the Navy is
challenged to communicate its mission away from fleet concentration areas. Using the full menu
of community outreach programs, the goal of Navy outreach is to increase Americans’
awareness, knowledge, and favorability of the Navy, and inspire them to support or serve in the
Navy. This will be achieved through a coordinated and focused demonstration of equipment
capabilities, public speaking events, music performances, local media outreach, and one-on-one
engagement of media and civilian influencers by Navy personnel at every level of leadership.
While a wide range of individual community outreach programs take place each year, this
instruction:
